Entrepreneurship & Business Growth Accelerator Leveraging Applied AI to Find Hidden Assets, Win Clients, Increase Revenue, Expand Markets, and Build Stronger Offers

Day 1 : Baseline challenge map; four-dimensional growth scan covering upsell, new clients, new markets and enhanced products; hidden-asset scan covering trust, relationships, knowledge, data, platforms and past program value; growth diagnostic scorecard; target segments and customer economics; positioning and differentiation; Porter trade-offs; Business Model Canvas; enhanced offer/product design; Day 1 decision log.

Day 2 : growth levers; upsell ladder and offer architecture; pricing, margin and scope control; retention and repeat business; referrals, new-client channels, new-market entry and partnerships; hidden-asset prioritization and activation; enhanced product and business model innovation; applied AI for business analysis and design; 30/90-day roadmap and final pitch. In the afternoon we have a practical session on using Applied AI together with the models, the hidden-asset lens and templates to create a practical framework for business growth.

• Identify the strongest growth opportunities across upsell, hidden assets, new clients, new markets and enhanced products.
• Diagnose the main commercial bottleneck using evidence rather than assumption.
• Clarify target audience, value proposition, positioning, differentiation and proof.
• Map and prioritize underused tangible and intangible assets such as trust, relationships, knowledge, data, platforms and past program value.
• Redesign an offer with entry, core and premium/upsell options while protecting margin.
• Build routes for new-client acquisition, referrals, partnerships and new-market testing.
• Design an enhanced product or service concept using Business Model Canvas logic.
• Use applied AI to support market analysis, hidden-asset discovery, business model design, scenario thinking, content drafting and execution planning.
• Produce a concise AI-supported 30/90-day growth action plan for immediate use.

Find hidden assets and reactive growth levering Applied AI & Tools

Short business-focused lectures in accessible language.

Case-based discussions and guided diagnosis of real business situations.

Individual and group exercises using practical templates: scorecard, Business Model Canvas, offer ladder, hidden-asset inventory, stakeholder/value map, market test card, partner map and roadmap.

Applied AI demonstrations and coached use of AI as an analysis and business design tool, including hidden-asset discovery, always with human-check discipline.

Final roadmap presentation and peer feedback. Use of AI Platforms and Tools to help in Growth Acceleration, better time to market, hidden-asset activation, value creation and new market options. Use case and exercise in class.