Design Thinking & Problem-Solving - AI Academy

This hands-on workshop introduces participants to Design Thinking and product-oriented problem-solving, with a strong focus on identifying meaningful problems before designing solutions. Using the Double Diamond framework (Discovery → Define → Develop → Deliver), core Product Management practices, and AI capabilities, participants learn how to explore complex problem spaces, understand user needs, and translate insights into actionable concepts.

 The workshop uses Language Exam Preparation as a practical and relatable case study, allowing participants to work within a real-world context supported by actual data. Throughout the session, participants build and refine a Product Thinking Canvas, guiding them from initial problem exploration to a tested prototype.

The workshop is structured into five progressive modules:

1. Problem Mindset - Why Start with the Problem

• Importance of problem-first thinking
• Common pitfalls of solution-driven approaches
• Introduction to the Product Thinking Canvas

2. Discovery - Understanding the Problem Space

• User research methods (interviews, surveys, secondary research)
• Exploration of the language learning ecosystem
• Insight gathering and clustering

3. Define - Identifying the Core Problem

• Persona creation
• Jobs-To-Be-Done (JTBD) framework
• Crafting clear problem statements and points of view

4. Design / Develop — Exploring Solutions

• Ideation techniques (e.g., Crazy 8)
• Prioritization methods (e.g., Kano model)
• Defining a Minimum Viable Product (MVP)

5. Deliver - Prototype, Test, and Learn

• Storyboarding and user flows
• Rapid prototyping using AI tools
• Testing, feedback collection, and iteration

By the end of the workshop, participants will be able to:

• Apply a problem-first mindset to product and innovation challenges
• Conduct effective discovery research to understand users and contexts
• Define clear and meaningful problem statements grounded in real insights
• Use frameworks such as personas and Jobs-To-Be-Done to structure thinking
• Design a focused Minimum Viable Product (MVP)
• Build and test basic prototypes to validate assumptions
• Use a Product Thinking Canvas to connect problem, strategy, and solution

This workshop follows a highly interactive, practice-based learning approach:

• Learning by doing: Each concept is immediately applied through guided exercises
• Real-world case study: Participants work on a realistic and relatable problem space
• Collaborative work: Group discussions, peer interviews, and co-creation activities